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In the world of substance misuse prevention, we often hear about what does work—research-backed strategies that make a real impact. But what about the methods that don't work? Surprisingly, many communities continue to use outdated, ineffective, or even harmful prevention practices despite decades of research showing they fail to deliver. This webinar will explore the common yet misguided approaches still in use, shedding light on why they don’t work and the unintended consequences they can create. We’ll also dive into practical strategies for prevention professionals to overcome the resistance they often face when challenging long-held beliefs and entrenched practices. Join us to rethink the status quo, equip yourself with the knowledge to advocate for change, and help build more effective prevention efforts in your community. AUDIENCE We are sponsoring this training for individuals working in HHS Region 5 (IL, IN, MI, MN, OH, WI). We encourage those working outside of HHS Region 5 to contact their regional TTC for information on available trainings taking place within their service area. PARTICIPANT REQUIREMENTS Participants in this training will need: - a computer, tablet, phone, or other device with reliable internet connection - access to the newest version of the Zoom online meeting platform or mobile application. The Great Lakes PTTC is dedicated to providing accessible, 508 compliant content. ACCESSIBILITY REQUEST: All information will be confidential—only the Great Lakes production team will see the survey answers for the purpose of coordinating accessibility options to meet your needs. Please submit requests using this URL: https://bit.ly/3N683rz