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Lake Talks: How the Great Lakes drive outdoor recreation and Wisconsin tourism
As the top driver of visits to Wisconsin, outdoor recreation plays a major role in the success of our state's tourism industry. With 800 miles of Great Lakes shoreline, Wisconsin’s vibrant coastal communities invite visitors to experience the state's rich outdoor heritage and natural wonders. Hear from Wisconsin Department of Tourism Acting Secretary Anne Sayers and Office of Outdoor Recreation Director Mary Monroe Brown about how tourism and outdoor recreation are intertwined and working together to create eye-popping economic impact for Wisconsin. Plus, take away a few tips on what to see and do on your next Great Lakes adventure.

May 6, 2021 07:00 PM in Central Time (US and Canada)

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